For organisations that have already entered a new territory, Acumin provides structured techniques to help you improve existing channel and direct sales effectiveness. By introducing you to senior end-user decision makers and providing an intelligence layer on local Channel partners, you are able to ask questions such as "How do the existing clients and channel perceive us"? And "What do our channel partners value"?. We can then understand who, why and how our clients should approach channel partners and buyers alike. Combined with shared market knowledge and intelligence, our services help organisations to maximise their sales investment.

Channel and Sales Assessment

• Identify existing channel strengths and weaknesses
• Accelerate sales by refining/expanding your channel partners
• Identify sales process strengths and weaknesses
• Unique software tools - automate end to end processes to significantly improve channel:

                      o Selection
                      o Recruitment
                      o Performance
                      o Relationships
                      o Collaboration
                      o Motivation
                      o Service and Support

Strategy execution

Using our executive search skills and experience we are able to source the perfect sales and pre-sales teams to help accelerate revenues, directly and through Channel partners.

As strategic advisors to our clients, Acumin often recommends the recruitment of a team of professionals that can either add to an existing GTM, or bring new skills and a pipeline of business to our clients' organisation. Team moves are cost effective and greatly reduce the time involved in recruiting a new team and ensures the team are perfectly aligned and ready to work as one.

Sales Acceleration

• Corporate Networking Events

RANT (Risk and Network Threat Forum) is a highly reputable, monthly networking event held in London. Targeted at ‘end user' CISO and Security Directors, RANT is informal yet informative, with a speaker starting a discussion about an industry relevant hot topic and the audience pitching in with their points of view, suggestions and opinions. The discussion is not a sales pitch but an aim to provoke participation and debate.
We provide vendors with the opportunity to speak and sponsor the event which is a fantastic way to get in front of some of the City's top CISO's/information security professionals in a more informal environment.

CISO Roundtable Events are formal events that bring together hand-picked groups of key opinion leaders within the end user security community. We organise roundtable discussions and executive dinners on behalf of vendors, which will ultimately be hosted by the vendor. Once we understand your client's target audience and their aims, the service that we offer will include finalising the guest list, producing invitations, arranging the venue, menus, format and working with the client to select a topic depending on what may be high on their list of priorities.

Events can be tailored to fit client's requirements. Always remember we will be flexible and customise any event to meet their aims. For more information on sponsorship opportunities please click here.

• Channel Lists

We provide you with a channel list containing local knowledge and detailed intelligence on channel partners allowing you to focus purely on those who are likely to succeed. In addition, we provide a proven framework for channel engagement that will ensure you can train, accredit, motivate and manage them correctly. Building an effective and efficient channel programme from day one is essential to a successful and scalable market entry.

• Marketing Services support

We offer assistance and guidance in helping our clients build robust marketing plans in line with their Go-To-Market strategy ranging from B2B PR services to optimising the use of social networking. We have created strategic partners, all with significant knowledge of the security market.